Driving Acquisitions as Buy-Side Specialists
Rockline is a Leading Force for Buy-Side Strategic Investment Origination and Facilitation

We source and facilitate strategic, thematic, and proprietary deal flows for our buy-side private equity group and family office clients who seek high-value acquisitions in the middle market

Character
We hold ourselves to a strict code of conduct, knowing that we have an ethical and fiduciary duty to our investors, clients, partners, and stakeholders to live each day fully-committed to our core values of: Character & Integrity, Communications & Accountability, Courage to Initiate Action, Cultivate People & Relationships, and Continuous Improvement and Creative Value Added
Capital
With our unique philosophy and partnership approach to investing, our founders have been successful in raising committed capital to acquire small- and mid-sized companies from a variety of industries, and we’ve always been able to perform on our purchase contracts. Our most-recent acquisition was a $5MM construction/manufacturing company in Mesa, Arizona.
Experience
Our team has successfully completed several multi-million-dollar transactions in a variety of industries. We continue to seek relationships with those who have the character, ability and drive to create new value for sellers, investors and client-companies. We’re currently seeking partnerships with seasoned capital rainmakers and potential executive managing partners.

$5MM+ EBITDA

Target EBITDA of $5 Million+

And at least one of the following:

Proven management team
Leadership position in a niche market
Quality brand name
Established, proprietary product line
Strong regional presence

$25M+ in Revenues

Target Revenues of $25 Million-Plus

Companies We Like to Buy:

Manufacturing
B2B Services
Distribution
Construction
Healthcare
Tech
Real Estate

Experienced Buyers, Builders and Brokers of Businesses

We founded Rockline Equity specifically to build and invest in profitable companies. Our team has completed more than a dozen transactions throughout the Southwest. We pride ourselves in the quality of our joint-venture partnerships with management teams and owners to deliver results for our companies and investors.

Compare:

Selling Your Company to

Rockline vs. Traditional Sale

Comparison is for Illustrative Purposes Only
Example Purchase Price on a $1,000,000 EBIT/Cashflow Company
Stock vs. Asset Sale
.
Tax Difference (Stock vs. Asset Sale)
Average Broker or Banker Fees
Out-of-Pocket Broker Fees
After-Tax Benefit to Seller
Loss of Key Employees, Customers, and Suppliers the Longer the Business is on the Market and Confidentiality Leaks
Burnout and/or Drop-in-Business Risks+
Estimated Hard Costs of Burnout and/or Drop-in-Business Risks as Business Sits on the Market
Time, Money, and Energy Spent Courting Prospective Buyers
Days to Close
Net Benefit to Seller

Selling Company to Rockline
$3,000,000 Purchase Price on Average, 3x EBIT/Cashflows*
Typically a Stock Sale = Lower Taxable Income for Seller
15%*
None / Minimal
$0
$2,550,000
.
None / Minimal Risk
.
None / Minimal Risk ^
None / Minimal
.
$17,500**
.
Average 60-90
.
$2,532,500
.

Traditional Business Sale
$2,250,000 – National Average Sales Price of 2.25x EBIT/Cashflows*
Typically an Asset Sale = Higher Taxable Income for Seller
39%*
10%
$225,000
$1,157,500
Exceptionally High Risk / Possible Risk of Loss of Entire Business Value Over Time
.
10-30% ^*
~$450,000
.
$105,000**
.
More than 1,000 Days on Average *^
.
$602,500
.

*For illustrative purposes only. Rockline typically offers 3x EBIT/Cashflow for qualified companies, compared to the historical national average of 2.25x. (See reference below)

.

*Tax Rates depend upon many factors; please consult with your CPA.

.

+ Only 6% of Businesses Actively Being Sold on the Market Sell in the First 12 Months

.

~ 20% Annual Drop in Original Business Value of $2,250,000 = $450,000

.

^ Risks associated with upside and lost opportunity can and usually are structured in the form of an “Earnout”, so that if the company has success following the sale, the Seller can still reap many of the post-sale benefits.

.

^ * 10-30% Drop in Business Value from one year to the next depending upon the economy and how the business performs. Most businesses for sale tend to do more poorly the longer they are on the market due to owner burnout or other personal reasons leading to the sale.

.

**Assumes 6 prospective buyers each take an average of 30 hours of your time, and your time is worth $250/hour, and you expend at-least $10,000 in legal and consulting fees per prospect buyer.

.

*^ (80% of Active-for-Sale Businesses Never Sell).

2.25x Cashflows is the Long-Standing National Average Paid for Most Small Businesses

Our Team

Rockline Equity’s team of seasoned business leaders brings a diverse range of experience and abilities to each opportunity.

Robin Deng

VP of Business Development

About Robin

Robin is responsible for deal origination and business development. Prior to joining Rockline Equity, Robin served in enterprise sales roles for healthcare and technologies companies such as Carbon Health, Dropbox, and Workday. He is passionate about connecting people, ideas, and purpose to create value

Brig Burton

President & CEO

About Brig

Brig has built multi-million-dollar revenue companies from the ground up, and has more than a decade experience buying, fixing and turning around distressed companies that he’s personally bought, fixed and sold.

He’s been an active majority owner / investor and CEO in multiple companies from a variety of industries including Agriculture, Manufacturing, E-commerce, Real Estate, Financial Services, Publishing, Business Services, Retail, Distribution, Fitness, and Medical Products.

In addition, he’s personally managed over $30MM in assets for over 100 investors. He’s led organizations as large as 280 people.

In his most recent venture, as President and Managing Partner of Agrican, LLC and Natural Agriculture, LLC, he’s been successful in earning a return on investment of more than ten (10x) his and his partner’s original investment within a 3-year period.

Brig graduated from Brigham Young University in Provo with a degree in Information System in 2001

Robert Bodine

Chief Human Resources Officer

About Robert

Robert is a seasoned Human Resource professional that has designed, developed and managed entire human resource systems on both a national and international basis.

As a direct result of his efforts, he has saved companies millions of dollars annually and dramatically improved the organization’s profits.

He has been a featured speaker at numerous conferences and conventions, as well as developed and presented a series of management training programs. He has also authored a book on effective management and leadership.

Mason Johnson

Analyst

About Mason

Mason is a rising senior and student athlete at Emory University in Atlanta studying finance and organization and management. He is passionate about buying and improving businesses and solving complex problems in the business world. Mason brings a strong work ethic and a great desire to learn to Rockline Equity.

Bruce Blechman

Advisor

About Bruce

As an investment banker and the author of “The Secret to Getting Money” and co-author of the best-selling book, “Guerrilla Financing”, Mr. Blechman is a nationally recognized speaker and is considered to be one of the country’s top experts on the subject of entrepreneurial finance.

He has been a national columnist, author of the monthly column, “Creative Financing” in Entrepreneur Magazine and host of the New Venture Money Show on the Business Radio Network, as well as a guest on numerous radio and TV programs. Articles featuring Bruce have appeared in USA Today, The Los Angeles Times and other national publications.

Blechman is also the founder of The Capital Institute, a 22-year old, nationally recognized consulting firm that has helped thousands of entrepreneurs finance their businesses.
Our Story

Rockline Equity’s principals have spent their entire careers working with various sized companies.

View Our Story
Investment Focus
We focus on successful business to business, manufacturing, distribution, and healthcare companies with growth potential.

Read About Our Focus
To discuss your exit goals or to explore several options in selling your business,

The consultation is free and is non-obligatory.

Greg Lustig